Making digital books is not exactly the market in which Facebook works, but the company announced the purchase of Pop Push Press this week. The firm produces digital interactive books for iPad, a new concept that caught the attention of both social network that, from now on, Push Pop is part of the purchases made by Facebook. Behind the business is the idea of using the company's employees recently purchased.
The main book published by Digital Press Push Pop is called Our Choice. It features images, videos and interactive items that directly followed the documentary An Inconvenient Truth, which ensured that Al Gore, former vice president of the United States, a Nobel. It is no surprise that the policy has been the first to invest in digital books Pop Push Press. Al Gore is known for technological interest, to the point of appearing on the board of Apple and the foundation of Current TV, a television station made to the web.
It seems that Facebook's main interest is in the talents of Pop Push Press. After all, the firm recently bought with all the letters says that the most used social network in the world has no plans to start its business in the market-book publishing applications. Instead, Facebook basically closes the work of Pop Push Press and gives order to the central objective of the firm.
"We're taking our technology to publish and what we have learned and we are going to help draw the world's largest book, Facebook," said a statement issued by the founders of Pop Push Press on the company website.
Watch below a video of Mike Matas, one of the founders of the company, demonstrates the Our Choice.
(YouTube Video)
I found it's great. And you?
The Pop Push Press reports that the digital book Our Choice will continue to sell in the App Store for $ 5. The money raised from it will be for the philanthropy.
The main book published by Digital Press Push Pop is called Our Choice. It features images, videos and interactive items that directly followed the documentary An Inconvenient Truth, which ensured that Al Gore, former vice president of the United States, a Nobel. It is no surprise that the policy has been the first to invest in digital books Pop Push Press. Al Gore is known for technological interest, to the point of appearing on the board of Apple and the foundation of Current TV, a television station made to the web.
It seems that Facebook's main interest is in the talents of Pop Push Press. After all, the firm recently bought with all the letters says that the most used social network in the world has no plans to start its business in the market-book publishing applications. Instead, Facebook basically closes the work of Pop Push Press and gives order to the central objective of the firm.
"We're taking our technology to publish and what we have learned and we are going to help draw the world's largest book, Facebook," said a statement issued by the founders of Pop Push Press on the company website.
Watch below a video of Mike Matas, one of the founders of the company, demonstrates the Our Choice.
(YouTube Video)
I found it's great. And you?
The Pop Push Press reports that the digital book Our Choice will continue to sell in the App Store for $ 5. The money raised from it will be for the philanthropy.
