Thursday, May 3, 2012

Samsung beats Nokia and becomes largest handset maker in the world

Finland's Nokia has lost the position of the largest handset maker in the world. Leading this important market for 14 years, the company saw the numbers of Korean rival Samsung soar after consumers have shown great interest in the various devices produced by the latter - in particular the Galaxy line.


According to Bloomberg financial news agency, Samsung has distributed 93.5 million units of mobile phones in the first quarter of this year, followed by Nokia with 82.7 million units. Yes, Nokia is at least ten million units behind the number one - a situation that has not happened since the iconic Nokia overtook Motorola, a company now owned by Google, in the distant year of 1998.

Notice that I use "distributed" in this writing. By "distributing", understand that the device manufacturer's inventory left and went to the store of resale partner or directly to the point of sale. From this it is more difficult to say how many units were sold.

Among the reasons that we can speculate for the new scenario in mobile devices, attention to the difficulty of maintaining a Nokia product line consistent with what the market wants. They are simple devices that meet public poor and emerging countries - the S40 platform is there, at 1.5 billion handsets for it.

However, Nokia has faced voracious competitors in the segment of smartphones, smartphones became the dream of the entrants into the middle class. The Windows Phone running Lumias suffer prejudice in the European market. The information was provided by Reuters news agency. In the United States, problems in software Lumia 900 shortly after its release meant that the family of products falling into disrepute. Currently, Nokia says that the problems were solved with a software update.

Samsung, in turn, invests heavily in the Android open system maintained by Google. Today has a series of products based on this platform, among which is the Galaxy SII (about to be replaced by a new model) and the Galaxy Nexus device designed in partnership with the search giant. The Galaxy Note the photo above is in the middle of the path between being a smartphone or tablet, due to its grand display (I came to the conclusion that it is more smartphone than the tablet review published by us).

Samsung has also partnered with Microsoft since the Omnia W is on the shelves as an affordable smartphone running Windows Phone. However, it showed me a news conference with reporters at the Samsung event for Latin America in Lima, Peru, the WinPhone is no background in the interests of the company.

we try to contact Samsung Brazil since last week, but the company did not answer our email asking you to comment on the specific results for the domestic market.