Google announced on the morning of Tuesdaya new assault on the social web. Here comes Google + Project, which promises to tackle the Facebook with a new footprint to the way people share things - are links, photos, messages etc. - on the web.
But before you rush to sign up for new service: it is in closed testing (such as Google typically does).
+ Google is nothing more than the addition of several features that Google believes that make a difference in how we communicate by this great network. The company explains that communication is among the most basic needs of human beings. Since much of this communication is in electronic form, you have to bring the network to the subtleties and character of substantial interactions.
(YouTube)
The Circles seem to be - Google + is not yet available, so for now we work in the house of the assumptions - the most important feature of Google +. From it, users can create groups of people with whom they will share different content. For example, the User must define a group for family, another for co-workers, and a third for best friends.
"We found that people already use real-life circles to express themselves and share with precisely the right friends." From that thought, Google has brought social circles for its virtual platform, through the Circles.
Sparks
Sparks, another feature of Google +, with regard to the interests of users. If the person likes the novel, or comics, or a certain number of books, you can add these special interests to Google +. Then, the Google algorithms eficientíssimos bring articles, news, videos, photos, and everything else on the network, related to that subject.
"Sparks delivers a highly contagious feed with content available on the web. On any subject, in more than 40 languages. " And then you spend all day just reading about what interests you.
The hangouts feature works as a central contact within Google +. Google promises a place for users to enter time when they are free. From the hangouts, people can chat with their contacts via videochat Circles (entitled the conference).
For those using Google + on the phone, Google offers some unique features: the possibility of informing your geographic location in every message or posting, and what they call Instant Upload, which sends photos automatically to the cloud, enabling a sharing more easily the happiest moments of his who matter - remember the iCloud Photo Stream?
On a mobile device, Google has enabled the feature Huddle. In a nutshell, it's sort of a Google Talk group and in real time. "It allows everyone in a circle knows what is happening at the time."
As I had warned earlier in the text, Google + is currently in testing.