Monday, April 2, 2012

Google launches new tool for market research

Google announced the launch of a tool, the Google Consumer Survey. The new product of the Internet giant has as its objective to provide entrepreneurs with sufficient information to deliver the public services and better tailor.


According to Brett Slatkin, Google Software Engineer, with the Consumer Surveys, institutions may initiate the research for profiling and consumer preferences, being the assessment system software detects relevant points for improvement. One of the lures of this new technology is the ease of starting a new research and the potential speed at which it will be analyzed and answered.

Through the Consumer Surveys, the business may have on your site, surveys created in minutes with the platform of the program. The news, however, do not stop there. Consumers also will benefit linked to the new modal queries. If you decide to answer the questions laid out with the system, visitors will have access to premium areas of the environment, like exclusive videos, articles and whatever else is in line with the brand.

Customer responses to surveys will result in an intersection of information and analysis, with results released in a few days time - much lower compared to that given by research agencies online. The money comes bustling in a search of the answers given by each visitor with content publishers are paid according to the volume of responses for each survey created, and businesses paying an average of $ 0.10 per information evaluated.